Summer Tournaments: 2017 Green Lightning

This past weekend, I skied in a tournament for the first time since college, Green Lightning at Water’s Edge in Wilmington, Illinois. This tournament is a fun one, as it is a team competition based on averages. Plenty of current, former, and future NCWSA skiers were on hand at the tournament: Michigan State (Facebook | Instagram), […]

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Marketing Mondays with Molly

Marketing Mondays with Molly: PR and Community Outreach

Public Relations and Community Outreach Waterskiing is a community sport, best enjoyed with a friend or neighbor. As collegiate skiers, we rely on the waterskiing community to help us out, so let’s explore the best way to do so. The Lakes Skiing on public lakes, we need to be considerate of property owners. They pay […]

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Marketing Mondays with Molly

Marketing Mondays with Molly: Social Media Marketing

Social Media for Collegiate Water Ski Teams Social media is a great way to stay connected to students and alumni. Nearly ¾ of Millennials (ages 19-32) are more influenced in their buying decisions by social media recommendations than TV ads (WebMarketingPros, 2016) Teams should be active on social media year round, keeping with their professional […]

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2017 NCWSA Fathers Day

Happy Father’s Day to all Dads and Team Dads!

Happy Father’s Day to all of the NCWSA dads out there! Whether you’re a dad of a current team member, you used to ski in the NCWSA, or you’re a skier who everyone just calls “dad,” we appreciate you! I know I have my dad to thank for my love of water skiing. I learned […]

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Marketing Mondays with Molly

Marketing Mondays with Molly: General Team Marketing Tips

NCWSA General Team Marketing Tips With GoPro’s, waterproof mobile phones, and drone technology, our sport is more visible than ever. We can finally show the world our amateur gnarly crashes, and amazing friendships built on boats. To grow the sport and grow your team, we want to make sure we are reaching the right audience, […]

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